The BlueBellGray Collection

  Designer Fi Douglas spreads happiness and colour with her contemporary watercolour style prints and signature colour palette. Est. 2009 Fi started bluebellgray on her kitchen table with a collection of just 6 cushions. Six years on, Glasgow School of Art graduate Fi has grown bluebellgray into an internationally renowned print studio offering a full lifestyle collection stocked in the best department stores and design boutiques in the world. Now with a team of 14 in her Scottish studio and a mother to two young boys, Fi’s original hand painted watercolours remain at the heart of the bluebellgray brand. Fi says, “I’m a huge believer of feel good design; if my designs can add a little happiness and brightness to someone’s day, then they have achieved what I set out to do with bluebellgray ”.